THOUGHT PROCESS

THOUGHT PROCESS
thinking......

Monday, July 23, 2007

Blonde Theory Unplugged!!!

Blondes.....the golden hair......even the fairy tales have them...children grow up with the notion that blondes are fairies...and all wish to have them...see a blonde with cat eyes and everyone is after her....and at the end only one can win her. Nowadays even Indians have started to get their hair colored..golden brown...can we win....??well it is not about winning nor is about the demand supply graph of blondes in this world..it is about the reality of this theory in real life.I think I first learnt about it in the dashing movie, A beautiful Mind, when the phenomenal John Nash proposes this theory.
The other day...walking down to my office a few blocks from my home, I was just thinking about two friends,both interested to concentrate in BFSI domain. Though they came from different industry backgrounds, with different ambitions in life, one wanting to be a business analyst and the other a Business development manager in Business Intelligence consulting company, yet they met somewhere and that is BFSI...banking,finance and insurance sector. Investment Banking is the other buzzword, everyone wants to be one and one who does not want to be one would love to marry one.Reasons given but do not need to be elaborated here.Hey!! I am not against them.Even I was there only; I mean I also wanted to be in BFSI in BI; finance was first a maze for me and later a craze; today I have changed; may be trying to nail down my priorities as to what I want. About that later, lets talk more about the theory.
The theory states that since every guy runs after "a" blonde, there is too much crowding around one unnecessarily when there are many other girls waiting to be woed away(please this is the theory I understood and no puns intended). So the end result is too much demand with minimum supply and collision of interests; some lose and some gain.This is bound to happen.Extend it to everything in life from food to job to ambition.Let me start off with a very small reference. Education in India. Every parent wants his or her son to be an engineer or a doctor; all others are worth less. Today, we do have chefs who are respected but there was a time, not many years ago, when they were not.Thanks to Media and stalwarts like Sanjeev Kapoor who have made cooking an "art" to be respected today. But otherwise, just evauate, we have so many engineering colleges, hunderds of computer engineers and most of them does not know why they did it or what to do with it..a degree for a job he or she will never enjoy. I have seen this when I was about to enter college and I still see it in the prospective professionals I meet today. Oh!!investment banking has also set MBA flying..everyone wants an MBA degree...a very good marriage qualification for a guy it seems; you are a manager...even if you dont have people management skills you are a manager after you have some 5 years of experience in this booming software industry even though your interests are somewhere else, may in technical architecture or may be in consulting. So what is the end result? you end up spoiling your career and also a few more who get frustrated working with you and just let life flow as it is. MBA immediately after bachelor's degree, personal opinion- it should be stopped". What does MBA mean? Master in Business Administration; how can you master something without knowing what are the real life problems in it; where are the loopholes;how can u add value to it and that too in a different way.Exceptions are there; some people are too focussed but exception do not define life.
So the problem with us....we, Indians, is that we are too stereotyped. I dont say it is bad, but I do say we can fly higher if we change the perspective. Start thinking..and there will be jobs everywhere.Everyone should think that the education they get, the job they do, add value by creating more jobs. Not just to earn and fill some pocket but create jobs...not criticise India, nor the disadvantages we have but use it to drive more.
Let me give a specific example. Two weeks back, we had been to a trip to Jasper, a a beautiful town in Canada. Some amazing friends planned an amazing camping trip to this place.Please take camping in the real sense of the word.The western way.We had to camp in a jungle or rather a national park with rules and regulations and revenue was generated out of it.I told this to my JB(jiju); he just asked me "why dont we do it when we are in India?" Well I had no answer.Good point.Then while retiring to the make-shift bed in the car during the trip, my present roomie and senior colleague just thought aloud,why dont we have such camping grounds in India; if it is organised, it can bring tremendous business to India.BINGO!! do I need to tell more or are we lost.
Let me link it. If we stop the stereotype thinking and stop running after the "blondes" we can create more jobs and yet give more value to this world. Just think about it in the NRN way; the six stalwarts created an organisation to bring world to India and they did..but today every other enterpreneur is doing the same thing without adding a new value.Line extending the concept (the El Ries way). Projecting India as the cheap labour destination.I dont think that is true enterpreneurship.generate new value chains.Why not bring the beautiful forests we have to the world? why not start a new organised sector within tourism?The northeast is still to be reached out.Indian Cuisines....bring them to the world. We have so many varied cultures, innumerable food styles. Each one can bring a hindred jobs, more value to economy. Just a few minutes back, a very close friend of mine was sugegsting opening one.Kudos!!buddy...if he can think others can, we just need to propagate it. There are innumerable such ideas waiting to be tried out in a new way;many others...leave the "blondes" alone...run after new ideas.....tcheus!!!

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